Social media marketing is becoming increasingly important – and increasingly difficult. Your customers live on social media and as a result there are more brands on more channels every single day. Sanker Media’s social media strategy and management will help you find your audience and develop content optimized for engagement, community, and conversion so you can get more customers!

Understand who you need to reach, and their content needs. You need to understand who you are talking to. Sanker Media helps brands discover their audience by developing in-depth buyer personas and a custom content plan to reach them at every stage of the buyer’s journey.

We approach our campaigns from a user-centric point of view. We begin with a customer experience analysis, which defines how your target audience navigates solving their problems through their entire customer journey. It includes how your customers move through their purchase process. We describe how the customer moves through the purchase process and this becomes the the backbone of various campaigns. Campaigns are platform specific and objectives may include brand awareness, creating authority, education, re-targeting, promotional, etc.